The Argument for not doing live screen sharing demos →
I’ve been doing live demos of my company’s software iMDM (a Mobile Device Management Server) via Skype and GoToMeeting. So it was interesting to read Sales School’s post arguing not to do live demos.
The lessons:
Jan Schultink of IdeaTransplant, recently suggested that live screen sharing demos can be dangerous.
- Murphy’s Law - What can go wrong will go wrong, especially with technology and internet connections.
- Grind momentum to a halt - You can spend a lot of time moving around your software before you get to show what you want to show.
- Quality Control - You lose quality, clarity and no screen sharing will ever do your website justice – It’s a lot like showing something through a projector.
[Jan Schultink] advises you use a series of screenshots of your product and show exactly the things you want to show, even highlight the features you would like your customer to see.
Using decks removes a lot of outside variables that can take away from the quality and speed of your presentation.
